Learn how to increase the value of your contracts to maximise revenue. This module explores strategies for increasing the average months sold, units per month, and unit price.
Contract Value is a crucial growth engine that often gets overlooked. In this module, we'll dive deep into the factors that influence contract value and explore strategies for increasing it. You'll learn how to price your products and services effectively, upsell and cross-sell strategically, and retain customers for longer to maximise their lifetime value.
Keeping customers for longer increases revenue without extra acquisition costs. In this step, you'll audit your CRM data to identify opportunities for better onboarding, engagement, and client success. You'll refine your retention strategies to improve customer satisfaction and contract longevity.
Expanding customer value is key to long-term revenue growth. In this step, you'll implement upsell and cross-sell strategies that help clients see more value in your offerings. You'll learn how to position additional services in a way that naturally encourages customers to buy more.
Pricing strategy directly impacts profitability. In this step, you'll refine your approach to pricing, reposition your value, and introduce strategic price increases that allow you to charge more while maintaining conversion rates.
Feeling overwhelmed? This guide will help you clear mental clutter and go from chaos to clarity with a simple, actionable brain dump process.
Not sure where to start? Learn how to prioritise objectives, projects, and tasks so you can focus on what truly matters. Gain clarity and take meaningful steps towards your goals today.
Master task management with this guide to setting up ClickUp. Learn to organise OKRs, manage projects, track roles, and optimise workflows for clarity and focus.
Transform the way you work with 9 powerful task management habits. From quarterly planning to daily reviews, get the clarity and control you need to achieve your goals.
Understand where your testing efforts will have the most impact by mapping your B2B funnel and finding bottlenecks. Learn to identify what to test by leveraging analytics and a structured approach.
Data is the backbone of A/B testing. Learn how to set up tracking and goals in VWO to ensure accurate measurement and performance insights.
The true value of A/B testing lies in learning from the results. This chapter covers how to interpret outcomes, understand what worked, and apply those learnings to future tests.
The true value of A/B testing lies in learning from the results. This chapter covers how to interpret outcomes, understand what worked, and apply those learnings to future tests.
Move beyond one-off experiments and create a sustainable, repeatable framework for A/B testing that drives consistent improvements. Learn how to scale your efforts by refining your process and prioritising impactful tests.
Master the Solid Growth System with this 9-hour video course. Learn how to implement a structured, data-driven approach to growth and achieve your goals faster.
Content displayed immediately without scrolling, crucial for grabbing user attention.
Drive traffic and sales with partnerships through affiliate marketing.
Increase AOV through upselling, bundling, and personalisation strategies.
Convert leads into paying customers with BOFU tactics and offers.
A framework showing the transformation a product or service delivers.
Identify and resolve bottlenecks to unlock productivity and accelerate growth.
Reduce bounce rates and enhance site engagement with actionable solutions.
Optimise CTR to improve engagement and drive actionable user responses.
Initial contact with prospects to generate interest in a product/service.
Ewoud helped us find impactful retention funnel improvements with a framework suited to our business model. He challenged our approach with the right questions. Overall, Ewoud combines high-level strategic thinking with detailed campaign expertise.
Ewoud is a smart guy and a great sparring partner. He adds the most value in solving growth challenges in an abstract way and in unravelling the principles behind the problem. In this way, Ewoud helps to structure growth and finds growth opportunities.
Reach out to potential customers with targeted outbound sales and cold outreach tools. Identify prospects, personalise outreach, and track your communication efforts.
See tool categoryEquip your sales team with the tools they need to manage leads, track interactions, automate tasks, and close deals efficiently. From CRM software to proposal management, these tools streamline the sales process and boost revenue.
See tool category
Lemcal streamlines scheduling with a clean interface and powerful features. While it offers a solid Calendly alternative, its true potential shines with its deep Lemlist integration, boosting outreach and lead generation.
Learn which keywords, campaigns and ads are actually driving LTV (Lifetime Value). The first revenue attribution software tailored specifically to the needs of SaaS and subscription-based companies.
Unlock actionable insights with SEMrush, a comprehensive tool for SEO, PPC, and content marketing.
Build high-converting landing pages in minutes with Unbounce, offering drag-and-drop design, A/B testing, and customisable templates for campaigns.
Automate customer interactions with Manychat, featuring intuitive chatbot setups and integrations for effective engagement on social platforms.
Build and optimise landing pages with Leadpages, offering an intuitive drag-and-drop interface, mobile responsiveness, and conversion tracking.
Create and optimise landing pages with Instapage, designed for marketers needing advanced tools for A/B testing, analytics, and team collaboration.
.svg.png){kind=icon}
Organise, prioritise, and communicate seamlessly with Gmail, offering advanced search, integrated tools, and an intuitive email experience.
Manage leads and automate your workflows with Keap, designed for small businesses to boost efficiency and customer engagement.
.png)
Collaborate efficiently with Folk, an intuitive CRM designed for teams managing contacts, emails, and workflows in one place.
Optimise eCommerce shipping with Sendcloud’s multi-carrier integrations, automation tools, and customisable customer notifications.
Boost conversions with Justuno’s smart pop-ups, exit-intent offers, and customisable banners, designed to maximise eCommerce revenue.
Keith J. Cunningham
Master cash flow, leverage, and decision-making with proven frameworks to build a profitable, scalable business while avoiding common pitfalls.
Gabriel Weinberg
Discover the 19 traction channels that successful startups use to systematically acquire customers and scale efficiently.
Keith J. Cunningham
Avoid costly business mistakes by applying practical thinking strategies to improve decision-making, cash flow, and profitability.
David Jenyns
Build simple, scalable systems that streamline operations, reduce errors, and free up your time for high-impact activities.
Sean Ellis
Learn the growth hacking frameworks that power today’s fastest-growing companies by testing, iterating, and optimising strategies.
Sean Ellis
Explore case studies of startups that achieved breakout growth using scalable, repeatable growth strategies and innovative tactics.
Optimise the engine room of growth. Tools, workflows, and systems to streamline operations and reduce fires, tailored for growth teams.
See topic
Compound growth is about using leverage to create exponential outcomes in business. Instead of relying on isolated tactics, it involves optimising multiple interconnected factors that work together.
See topic
Learn how to generate qualified traffic and increase engagement with your website and content. This module explores strategies for attracting your ideal customers and converting them into leads.
See topic
Optimise your marketing funnel to convert more leads into customers. This module explores strategies for improving submission rates, activating leads, and increasing booking rates.
See topic
Learn how to optimise your sales pipeline to convert more qualified leads into paying customers. This module explores strategies for improving qualification rates, offer rates, and win rates.
See topic
Learn how to increase the value of your contracts to maximise revenue. This module explores strategies for increasing the average months sold, units per month, and unit price.
See topicGrowth strategy is about leveraging the right factors to drive exponential results. By optimising key growth engines, businesses can create compounding effects that accelerate long-term success.
See topic
Master the Solid Growth System with this 9-hour video course. Learn how to implement a structured, data-driven approach to growth and achieve your goals faster.
Best for individuals
9h
video course
Self-paced
45
lessons
7
modules
Individual course access
Incl. course updates
Satisfaction guarantee
Want to ensure your team successfully implements the Solid Growth System and achieves compound revenue growth? This guided implementation programme provides expert support, weekly guidance, and a proven framework to accelerate your growth.
Best for teams
8h
video course
14
week programme
14
weekly workshops
10
course licenses
Weekly accountability
Slack support
Best for individuals
Self-paced
45
lessons
7
modules
Master the Solid Growth System with this 9-hour video course. Learn how to implement a structured, data-driven approach to growth and achieve your goals faster.
Satisfaction guarantee
Best for teams
14
week programme
10
course licenses
Want to ensure your team successfully implements the Solid Growth System and achieves compound revenue growth? This guided implementation programme provides expert support, weekly guidance, and a proven framework to accelerate your growth.
.png)
.png)
