CRM

A tool to manage customer relationships and streamline sales processes.

Tracks and organises customer interactions.

Improves retention with personalised outreach.

Centralises data for better decision-making.

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Introduction

A CRM (Customer Relationship Management) system helps organise and track customer interactions to improve relationships and sales efficiency.

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Learn compound growth (free module)

Most teams grind for growth, but the best ones systemise it. In this step, you’ll see why a structured approach always beats random tactics. You’ll follow Random Rick, Specialist Steve, and Solid Sarah to understand how a system-driven growth approach can double revenue without doubling workload.

Learn for free

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Toolstack set up properly

The right tools can streamline your growth, but the wrong setup creates chaos. This guide covers how to configure your CRM, automate workflows, and integrate reporting to eliminate inefficiencies and create a seamless growth system.

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Growth challenge

Keep reading

Topic

Contract value

Learn how to increase the value of your contracts to maximise revenue. This module explores strategies for increasing the average months sold, units per month, and unit price.

See topic
Contract value
Tool category

Sales CRM

Manage customer relationships and track all interactions in one central hub. Improve communication, personalise outreach, and gain valuable insights into customer behaviour to drive sales growth.

See tool category

About the author

Portrait Ewoud Uphof by Maikel Thijssen

Ewoud Uphof

15 years experience

1,500 marketers trained since 2015

Exited 6 companies

For 15 years, I've been immersed in the world of B2B growth, helping businesses of all sizes – from startups to large corporations – achieve predictable, sustainable growth.  I've had the privilege of wearing many hats: Head of Growth for numerous companies, co-founder of several startups, and trainer to over 1,500 marketers

KeapKeap

Keap

Manage leads and automate your workflows with Keap, designed for small businesses to boost efficiency and customer engagement.

PipedrivePipedrive

Pipedrive

Manage sales effectively with Pipedrive, a CRM designed to track leads and close deals effortlessly.

HubSpotHubSpot

HubSpot

Centralise your marketing, sales, and customer service efforts with HubSpot’s all-in-one CRM platform.

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About us
B2B Growth Programme

Unlock compound growth in 100 days

Do it yourself

B2B Growth Programme

| Video course

Master the Solid Growth System with this 9-hour video course. Learn how to implement a structured, data-driven approach to growth and achieve your goals faster.

Bite-sized modules to fit learning into your busy schedule
Crystal-clear explanations make complex growth concepts easy to grasp
Instantly applicable strategies deliver tangible results in your daily work

Best for individuals

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9h

video course

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Self-paced

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45

lessons

7

modules

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Individual course access

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Incl. course updates

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Done with you

B2B Growth Programme

| Guided implementation

Want to ensure your team successfully implements the Solid Growth System and achieves compound revenue growth? This guided implementation programme provides expert support, weekly guidance, and a proven framework to accelerate your growth.

Transition from scattered tactics to a structured growth system
Gain a clear understanding of your growth strategy and key metrics
Reach your goals faster with expert guidance and support
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Best for teams

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8h

video course

Time icon

14

week programme

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14

weekly workshops

Team access

10

course licenses

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Weekly accountability

Slack support

B2B Growth Programme

Unlock compound growth in 100 days

Video course

Best for individuals

Video icon

9h

video course

Time icon

Self-paced

Module white icon

45

lessons

7

modules

Master the Solid Growth System with this 9-hour video course. Learn how to implement a structured, data-driven approach to growth and achieve your goals faster.

Satisfaction guarantee

B2B Growth Programme

Guided implementation

Want to ensure your team successfully implements the Solid Growth System and achieves compound revenue growth? This guided implementation programme provides expert support, weekly guidance, and a proven framework to accelerate your growth.

Group icon

Best for teams

Video icon

8h

video course

Time icon

14

week programme

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