The verdict
On the data we hold, Ahrefs comes out ahead. Here is why, point by point.
What the data says
- Ahrefs covers more of the features we compared: 5 of 5, against 1.
- Only Ahrefs has a free plan to start on.
- Only Ahrefs has an MCP server, so an AI employee can work in it directly.
- In our SEO ranking, Ahrefs places 2 and Clearscope 11 of 15.
Side by side
| 9 points compared | ||
|---|---|---|
| Starts at | €27/mo | $129/mo |
| Free plan | Yes | No |
| API | Yes | Not known yet |
| MCP server | Yes | No |
| AI content optimiser | Yes | Yes |
| Backlink index | Yes | No |
| Keyword research database | Yes | No |
| Rank tracking | Yes | No |
| Technical site audit | Yes | No |
| Links |
Plans and pricing
Ahrefs
- Ahrefs FreeFree limited access to Site Explorer and Site Audit for verified site owners.Free
- StarterEntry plan to see what people search and spy on competitors, limited data.€27/mo
- LiteIncludes 1 user, 5 projects, 750 tracked keywords and API and MCP access; extra users cost 37.4 per month.€119/mo
- StandardIncludes 1 user and more projects and data than Lite; extra users cost 56.1 per month.€229/mo
- AdvancedFor in-house teams, includes 1 user; extra users cost 74.8 per month.€419/mo
- EnterpriseAnnual commitment required; uncapped API, SSO, audit log and unlimited historical data.€1,394/mo
Clearscope
- Essentials$129 a month with 50 tracked queries, 50 pages, unlimited users.$129/mo
- Business$399 a month with 300 tracked queries, 300 pages and a dedicated account manager.$399/mo
Prices as the vendors list them. They change often; the final price is on their sites.
Who each is for
Choose Ahrefs if…
B2B founders, marketers and agencies who treat organic search and content as a real growth channel and need reliable backlink, keyword and competitor data.
Choose Clearscope if…
A content team that publishes SEO articles every week and wants every writer to work from the same brief and score, instead of guessing which topics to cover.
Other options worth a look
Tool·Client acquisitionOptimise your content in real time with recommendations based on top-ranking search results.SEO
From €49/mo yearlyAffiliate link
Tool·Client acquisitionUnify keyword research, backlink analysis, technical audits and rank tracking in one dashboard.SEO
From €112.52/mo yearlyFree planAffiliate link
Tool·Client acquisitionResearch competitors, draft long-form content and optimise it for Google and generative search.SEO
From $39/mo yearly
Tool·Client acquisitionMonitor how your brand appears inside AI search results across ChatGPT, Perplexity, Google AI and Copilot.SEO
From $25/mo yearly
Tool·Client acquisitionTrack how your brand appears in AI search answers and measure your share of voice.SEO
From €94.94/moAffiliate link
Tool·Client acquisitionTracks how AI assistants describe your brand and recommends content changes to improve those answers.SEO
Free plan