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Profound

Tracks how AI assistants describe your brand and recommends content changes to improve those answers.

Summary Features Pricing Competitors14 How to use Playbooks1

How it works with AI

Profound is ready for AI employees: agents can connect directly and automations can reach its data.

MCP server

An AI employee plugs into Profound through the Model Context Protocol and works inside it with the access you grant, no custom code needed.

API

Automations and agents can read and write Profound data through its API, so it fits into work that runs without you.

These connections are what let an AI employee take routine work in Profound off your plate.

Features

AI engines tracked: ChatGPT, Perplexity, Google AI Overviews, Gemini, Claude, Copilot, Grok, Meta AI, DeepSeek
Best for: Marketing teams optimising brand visibility in AI-powered search engines.
Prompts tracked (entry plan): Up to 50 (Starter plan)

Collected from public sources and not yet checked by us. Confirm the details on Profound's site before you buy.