eWebinar vs Kit (formerly ConvertKit)

eWebinar turns one recorded session into an automated webinar that runs on demand. Kit is an email platform for creators who own an audience. Pick eWebinar for repeat demos and Kit for newsletters and sequences.

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The verdict Side by side Plans and pricing Who each is for Other options

The verdict

If your team gives the same demo, training or onboarding session again and again, and the real problem is that prospects miss the live slot, I'd pick eWebinar. Record it once and it runs in every time zone without a host.

If your business is built on a list you own, such as a newsletter, a course or a community, I'd pick Kit. It is cheaper to start, and email is the base everything else sits on.

If you can only afford one and you have no stable session to record, start with Kit. If you do both, they work together. Run the session in eWebinar, send registrants to your email tool, and test what data arrives before you commit.

What the data says

Both cover 2 of the 2 features we compared.
Only Kit (formerly ConvertKit) has a free plan to start on.
Kit (formerly ConvertKit) starts lower, at $32.50/mo against $84.17/mo.
Both have an API and an MCP server, so either works with AI employees.
In our Email nurture ranking, Kit (formerly ConvertKit) places 3 and eWebinar 6 of 8.

Side by side

eWebinar and Kit (formerly ConvertKit) compared
6 points compared	eWebinar	Kit (formerly ConvertKit)
Starts at	$84.17/mo	$32.50/mo
Free plan	No	Yes
API	Yes	Yes
MCP server	Yes	Yes
Built-in landing pages	Yes	Yes
Follow-up emails after a submission	Yes	Yes
Links	Visit	Visit

Plans and pricing

eWebinar

Level 11 active eWebinar, 1,000 registrants per month, unlimited team members.$99/mo
Level 25 active eWebinars, 3,000 registrants per month.$199/mo
Level 315 active eWebinars (15 USD per month for each extra), 5,000 registrants per month.$299/mo

Kit (formerly ConvertKit)

FreeFree for up to 10,000 subscribers.Free
CreatorPriced at 1,000 subscribers; $33 per month billed yearly. Price rises with subscriber count.$39/mo
ProPriced at 1,000 subscribers; $66 per month billed yearly. Price rises with subscriber count.$79/mo

Prices as the vendors list them. They change often; the final price is on their sites.

Who each is for

Choose eWebinar if…

Pick eWebinar if you are a sales, customer success or marketing team with a session that barely changes. A weekly product demo is the classic case. Attendance depends on who can make that slot, and a good prospect who cannot attend waits a week.

It suits you if content stays stable for months and someone owns the re-recording when the product changes. Count how many different webinars you want live at once, because the plans are limited by active webinars and registrants. Skip it if your webinars are live events built around guests or news.

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Choose Kit (formerly ConvertKit) if…

Pick Kit if you are a creator, newsletter writer, course seller or lean founder and your income depends on an audience you own. You want forms, a clean email designer, visual automations and a way to sell a digital product without a second tool.

It also suits you if you want to start free and learn before you spend. The weak spot is sales-led B2B. Kit has no deal pipelines or lead scoring, and its design control is deliberately simple. If your buyers are companies with long sales cycles, look at a CRM-based tool instead.

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