Optmyzr

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Automates and optimises paid search campaigns across Google, Microsoft, Amazon, Meta and LinkedIn.

Optmyzr API

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API key. API key; API access on: EnterpriseSource

MCP server

Address
https://tools.optmyzr.com/OptmyzrMcpSource
What it is
Official Optmyzr MCP server (Sidekick MCP), documented in Optmyzr Help Center and marketed at optmyzr.com/solutions/optmyzr-mcp/. Exposes live ad account data and Optmyzr tools (Sidekick) across Google, Microsoft, Amazon, Yahoo, Meta and LinkedIn Ads to MCP clients: Claude Desktop/Code (one-click via Claude connector directory), ChatGPT (Developer Mode), Microsoft Copilot via Copilot Studio, Langdock, Cursor, Windsurf, n8n; Google Gemini not natively supported. Auth: OAuth (recommended, for Claude and ChatGPT) or API key generated in Optmyzr Settings (sent as Authorization header). Partial write capability: can create/apply positive and negative keywords to Google Ads and Microsoft Ads from chat; broader write access on roadmap. MCP connection is listed as a Premium plan feature (per pricing page), while the standalone User Data API requires Enterprise. Free 14-day trial advertised (no credit card required). Optmyzr keeps server-side logs of queries and metadata indefinitely.

Checked on 2026-10-10 in the developer documentation.

How to automate Optmyzr

Native integrations

Optmyzr connects to Google Ads, Microsoft Ads, Amazon Ads, Meta and LinkedIn Ads, and the MCP guide mentions Yahoo as well. Connect each ad account, then set up budget and overspend alerts to a Slack channel so the account manager sees a problem the same day.

MCP server

Optmyzr has an official Sidekick MCP server. You sign in with OAuth from Claude or ChatGPT, or use an API key from other clients such as Claude Code. It can run analyses, generate Rule Engine strategies, build reports and alerts, and suggest keywords. Keyword changes are not applied directly. They are staged as change requests, checked against your policy guardrails and approved by a person. A good idea: ask an assistant to review all accounts for wasted spend and stage negative keywords for review.

Built-in automation

The Rule Engine is the main built-in automation. Build a rule that pauses an ad group when cost per conversion passes your limit, or that alerts you before budget runs out. Add a Slack alert to every rule that changes spend.