Similarweb vs Trackdesk

SIvsTrackdesk logo
Two Tracking tools side by side: what each does, what it costs and who it suits.

The verdict

On the data we hold, Similarweb comes out ahead. Here is why, point by point.

What the data says
  • Only Similarweb has a free plan to start on.
  • Similarweb starts lower, at $99/mo against $299/mo.
  • Both have an API and an MCP server, so either works with AI employees.
  • In our Tracking ranking, Similarweb places 7 and Trackdesk 10 of 14.

Side by side

Similarweb and Trackdesk compared
At a glance
Starts at$99/mo$299/mo
Free planYesNo
APIYesYes
MCP serverYesYes
Links

Plans and pricing

SI

Similarweb

  • AEO Intelligenceresearchers tracking AI search visibility$129/mo
  • Competitive Intelligenceanalysts benchmarking traffic$199/mo
Trackdesk logo

Trackdesk

  • Business5 seats and 10 active offers, pre-built reporting dashboards, chat and email support.$299/mo
  • EnterpriseUnlimited seats and offers, white-label, custom domain and full API, includes MCP access for AI tools.$499/mo

Prices as the vendors list them. They change often; the final price is on their sites.

Who each is for

SI

Choose Similarweb if…

We haven't written up who Similarweb suits yet.
Trackdesk logo

Choose Trackdesk if…

SaaS companies, online shops and other businesses with an affiliate or partner programme that already brings in revenue and needs several commission models, fraud checks and automated payouts.

Other options worth a look

  • Contentsquare logo
    ToolClient acquisition
    Combines analytics, session replay, and heatmaps to reveal user behaviour and identify conversion friction.

    Tracking

    From $49/moFree planAffiliate link
  • Google Analytics logo
    ToolClient acquisition
    Measure website and app traffic, user behaviour, conversions, and revenue with free event-based analytics.

    Tracking

    Free plan
  • Microsoft Clarity logo
    ToolClient acquisition
    View session recordings and heatmaps free to understand how users navigate your website or app.

    Tracking

    Free plan
  • Spectacle logo
    ToolClient acquisition
    Links marketing touchpoints and ad spend to customer revenue and pipeline for B2B SaaS teams.

    Tracking

    From €89/mo yearlyAffiliate link
  • Plausible Analytics logo
    ToolClient acquisition
    Lightweight, open-source web analytics that shows your traffic on one page without cookies or consent banners.

    Tracking

    From $7.50/mo yearlyFree plan
  • CallRail logo
    ToolClient acquisition
    Assigns unique phone numbers to campaigns so inbound calls can be attributed to their original marketing source.

    Tracking

    From $50/moAffiliate link