Copper vs Salesforce

Two CRM tools side by side: what each does, what it costs and who it suits.

The verdict Side by side Plans and pricing Who each is for Other options

The verdict

On the data we hold, Salesforce comes out ahead. Here is why, point by point.

What the data says

Both cover 3 of the 3 features we compared.
Only Salesforce has a free plan to start on.
Only Salesforce has an MCP server, so an AI employee can work in it directly.
In our CRM ranking, Salesforce places 1 and Copper 10 of 20.

Side by side

Copper and Salesforce compared
7 points compared	Copper	Salesforce
Starts at	$23/mo	€25/mo
Free plan	No	Yes
API	Yes	Yes
MCP server	No	Yes
Automatic contact capture	Yes	Yes
Gmail or Outlook sidebar	Yes	Yes
Lead capture forms	Yes	Yes
Links	Visit	Visit

Plans and pricing

Copper

BasicPipelines, task automation, project management and contact enrichment; 2,500 contact limit.$29/mo/seat
ProfessionalAdds workflow automation, bulk email, reporting and integrations; 15,000 contact limit.$69/mo/seat
BusinessAdds email series, custom reports, multi-currency, premium support; unlimited contacts.$134/mo/seat

Salesforce

Free SuiteFree CRM suite per user per month with basic sales, service and marketing tools.Free
Starter SuiteEUR 25 per user per month, billed monthly or annually.€25/mo/seat
Pro SuiteEUR 100 per user per month, billed annually; more automation, quoting and forecasting.€1,200/yr/seat
Sales Cloud CoreEUR 195 per user per month, billed annually; built-in AI, Slack and Tableau Next.€2,340/yr/seat
Sales Cloud AdvancedEUR 395 per user per month, billed annually; enhanced security and more AI.€4,740/yr/seat
Sales Cloud MaxEUR 550 per user per month, billed annually; full Agentforce for Sales suite.€6,600/yr/seat

Prices as the vendors list them. They change often; the final price is on their sites.

Who each is for

Choose Copper if…

A small service business, agency or consultancy that runs on Google Workspace and wants a CRM that fills itself from Gmail and Calendar instead of manual data entry.

Visit Read the review

Choose Salesforce if…

B2B sales teams, from a small team to mid-market and enterprise, that need a CRM they can shape around complex pipelines, partner channels and heavy reporting.

Visit Read the review

Other options worth a look

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Combines CRM, marketing, sales and customer service around a shared contact database with a free tier.
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Nutshell
Dedicated customer relationship management platform for sales teams managing leads, deals and pipelines.
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From $13/mo yearlyAffiliate link
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Pipedrive
Manage your sales pipeline visually with drag-and-drop deals, contact management and workflow automation.
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Folk
Centralise contacts and deal pipelines in a spreadsheet-like CRM with automatic data enrichment.
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From €22/mo yearlyAffiliate link
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Attio
Build a flexible CRM that mirrors exactly how you sell, not how a vendor says you should.
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From €31/mo yearlyFree plan
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