The verdict
On the data we hold, Circle comes out ahead. Here is why, point by point.
What the data says
- In our Keep customers longer ranking, Circle places 13 and Custify 7 of 14.
Side by side
Plans and pricing
Circle
- Professional$89 a month billed annually; no monthly-billed price shown.$1,068/yr
- Business$199 a month billed annually; most popular; includes Admin API and Circle MCP.$2,388/yr
- Scale$419 a month billed annually.$5,028/yr
Custify
Pricing not in our catalogue yet.
Prices as the vendors list them. They change often; the final price is on their sites.
Who each is for
Choose Circle if…
Creators, coaches, educators and membership businesses who want a branded paid community with courses, events and payments on one platform.
Choose Custify if…
Customer success teams at subscription B2B SaaS companies whose customer data is spread over a CRM, billing and product tools, and who want health scores and churn warnings.
Other options worth a look
Tool·Value creationSpots churn risk early with health scoring, automated plays, and renewal forecasting for subscription businesses.Keep customers longer
Tool·Value creationCombines product usage, health scores and renewals to reduce churn and drive expansion.Keep customers longer
Tool·Value creationBrings customer data, usage and health scores together so B2B teams can onboard, retain and grow accounts.Keep customers longer
Tool·Value creationConsolidates customer data, health scoring and team workflows in one workspace for customer success.Keep customers longer
Tool·Value creationTrack product usage and account health to flag churn risk and automate customer retention workflows.Keep customers longer
Free plan- Tool·Value creationTriggers email, SMS, push, in-app and WhatsApp messages from real-time user events and behaviour.
Keep customers longer
From $100/moAffiliate link