Brevo vs Outgrow

Brevo sends email, SMS and WhatsApp and holds a basic CRM. Outgrow builds calculators and quizzes that qualify visitors. One follows up with a list, the other turns traffic into better leads.

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The verdict Side by side Plans and pricing Who each is for Other options

The verdict

If you already have visitors but your forms bring thin leads, I'd pick Outgrow, for an ROI calculator or a readiness assessment on a high-intent page.

If you capture leads but follow up by hand, or not at all, I'd pick Brevo. A few automated emails and a text will earn more than a better form.

They work well in sequence. Outgrow lists connections to HubSpot, ActiveCampaign and Mailchimp, so check how its leads would reach Brevo before you buy. For plain contact forms, a cheaper form tool does the job and you need neither.

What the data says

Both cover 1 of the 1 features we compared.
Both have a free plan, so you can try each before you pay.
In our Email nurture ranking, Brevo places 1 and Outgrow 8 of 8.

Side by side

Brevo and Outgrow compared
5 points compared	Brevo	Outgrow
Starts at	€6.33/mo	$14/mo
Free plan	Yes	Yes
API	Yes	Yes
MCP server	Yes	Not known yet
Built-in landing pages	Yes	Yes
Links	Visit	Visit

Plans and pricing

Brevo

FreeFree forever, no credit card; send up to 300 emails per day.Free
StarterSingle user, from 5,000 emails per month, no Brevo logo costs extra; EUR 6.33 per month billed yearly.€7/mo
StandardMarketing automation, A/B testing and landing page, from 5,000 emails; EUR 13.50 per month billed yearly.€15/mo
Professional10 seats, from 150,000 emails per month, extra channels and AI tools; EUR 449.08 per month billed yearly.€499/mo

Outgrow

Free Forms/SurveysFree plan for forms and surveys only: 1 content type, 100 leads per month, 4 content pieces, 1 user.Free
Freelancer LimitedEntry plan with 5 content types and 1 user. Annual billing shown as $14 per month.$22/mo
Freelancer Pro7 content types and 1 user. Annual billing shown as $25 per month.$45/mo
Essentials9 content types and 3 users. Annual billing shown as $95 per month.$115/mo
BusinessAll content types with 10 users. Annual billing shown as $600 per month.$720/mo

Prices as the vendors list them. They change often; the final price is on their sites.

Who each is for

Choose Brevo if…

Brevo suits a lean team that wants newsletters, drip campaigns and customer messaging across channels, with a basic CRM beside them. A lead can get an email, then a text, and a task can appear for sales.

It has a free plan and an easy editor, so a non-technical team can start quickly. It will not build you a calculator or a quiz, and it will not make a thin lead richer. It acts on contacts you already have.

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Choose Outgrow if…

Outgrow suits B2B marketers whose offer deserves education before a sale: ROI calculators, readiness assessments, pricing estimators. Sales receive a lead with answers attached, such as budget, size and urgency, and the analytics show which paths convert.

The free plan covers forms and surveys only, so plan on a paid plan or the trial for calculators and quizzes. API access is listed only as an enterprise or custom feature. Complex logic takes a few rounds of testing to get right.

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