TikTok Ads

TikTok Ads logo
Create, target and measure video advertising campaigns to reach audiences on the TikTok platform.
SummaryFeaturesPricingCompetitors14How to usePlaybooks1

TikTok Ads API

Sign in
OAuth 2.0. OAuth 2.0Source

MCP server

Address
https://business-api.tiktok.com/open_mcp/tt-ads-mcp-flatSource
What it is
Official TikTok for Business MCP Server shipped by TikTok; documented at https://ads.tiktok.com/resources/help/article/about-tiktok-for-business-mcp-server. Server URLs: tt-ads-mcp-flat (full disclosure) and tt-ads-mcp-layer (progressive disclosure). Third-party MCP servers also exist (e.g., github.com/getmcpads-com/tiktok-ads-mcp-server, StackOne, Gumloop).

Checked on 2026-10-10 in the developer documentation.

How to automate TikTok Ads

API and webhooks

TikTok publishes the TikTok API for Business, including a Marketing API, with a developer portal. Use it to pull campaign results into your own reporting each night, or to pause ads that pass a cost-per-result limit. The Events API is the other useful piece: send purchase and lead events from your server or CRM, so TikTok optimises on real outcomes.

Native integrations

Ads Manager connects to your TikTok Shop and product catalogue for shopping ads, and to the Pixel on your site. If you run lead campaigns, check which CRM connections your region offers in Ads Manager, and send new leads to HubSpot so sales follow up the same day.

MCP server

Do not plan around an official TikTok Ads MCP server yet. An agent can still work through the Marketing API.