Dealfront vs Lusha

Dealfront is an EU-first platform; Lusha is a tool for lean teams to find verified contacts.

The verdict Side by side Plans and pricing Who each is for Other options

The verdict

Dealfront is the platform; Lusha is the tool. Dealfront earns its higher price (free Lite, then roughly 99 EUR/mo for Visitor ID and ~399 EUR/mo for the full platform) by doing something Lusha simply does not: de-anonymising your website traffic and grounding everything in an EU-hosted, GDPR-native database of 60M companies and 400M contacts. That combination is hard to beat if Europe is your market.

Lusha wins on accessibility and speed-to-value. A free tier and paid plans from 37.45 USD/user/mo mean a solo founder can be pulling verified contacts on day one without a procurement conversation. Its CRM and sales-engagement integrations (Outreach, Salesloft, Bullhorn) also slot more naturally into an existing outbound stack.

The honest bottom line: if your growth motion is inbound-plus-outbound and EU-focused, Dealfront's visitor ID is the differentiator worth paying for. If you just need a reliable, cheap stream of verified contacts to feed a sequencer, Lusha does that for a fraction of the cost.

What the data says

Dealfront covers more of the features we compared: 5 of 6, against 4.
Both have a free plan, so you can try each before you pay.
Both have an API and an MCP server, so either works with AI employees.
In our Outbound ranking, Dealfront places 7 and Lusha 15 of 33.

Side by side

Dealfront and Lusha compared
10 points compared	Dealfront	Lusha
Starts at	€79/mo	$37.43/mo
Free plan	Yes	Yes
API	Yes	Yes
MCP server	Yes	Yes
Built-in lead database	Yes	Yes
Built-in outreach (sequences/dialer)	No	No
Buyer intent data	Yes	Yes
Direct-dial phone numbers	Yes	Yes
Strong EU/GDPR coverage	Yes	Yes
Website visitor de-anonymisation	Yes	No
Links	Visit	Visit

Plans and pricing

Dealfront

LiteFree forever plan after a 14-day trial of full access.Free
DiscoverEntry paid plan with unlimited users; price shown is 'starting at' and scales with volume.€113/mo
ActivateMid-tier plan with unlimited users; price shown is 'starting at' and scales with volume.€527/mo
ScaleTop self-serve plan, annual billing only; price shown is 'starting at'.€7,188/yr

Lusha

FreeFree plan with 40 credits per month.Free
Starter400 credits per month on monthly billing, 4,800 credits per year on annual billing.$49.90/mo
Professional600 credits per month on monthly billing, 7,200 credits per year on annual billing.$69.90/mo
Premium3,400 credits per month on monthly billing, 40,800 credits per year on annual billing.$399.90/mo

Prices as the vendors list them. They change often; the final price is on their sites.

Who each is for

Choose Dealfront if…

Choose Dealfront if you sell into European markets and GDPR compliance is non-negotiable, if you want to identify the companies already visiting your website and act on that warm intent, or if you'd rather run prospecting data, buyer intent and B2B display advertising from one modular platform. It suits sales-and-marketing teams ready to invest in a go-to-market system rather than a single data feed.

Visit Read the review

Choose Lusha if…

Choose Lusha if you're a lean or founder-led team that needs verified emails and direct-dial numbers fast and cheap, if a free tier and per-user pricing matter more than an all-in-one platform, or if your outbound already lives in tools like Outreach, Salesloft or Bullhorn and you want clean enrichment feeding them. It's the pragmatic pick when contact data is the job to be done.

Visit Read the review

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