The verdict
On the data we hold, Loom comes out ahead. Here is why, point by point.
What the data says
- Only Loom has a free plan to start on.
- Loom starts lower, at $15/mo against $61.67/mo.
- In our Lead generation ranking, Loom places 5 and Coffee and Contracts 6 of 7.
Side by side
| At a glance | ||
|---|---|---|
| Starts at | $61.67/mo | $15/mo |
| Free plan | No | Yes |
| API | Yes | No |
| MCP server | Yes | Yes |
| Links |
Plans and pricing
CA
Coffee and Contracts
- Individual MonthlySolo agents preferring quarterly flexibility$74/mo
- Individual AnnualCost-conscious agents committing yearly$740/yr
Loom
- StarterFree plan with up to 25 videos of 5 minutes each.Free
- BusinessUnlimited videos and recording time, 4K video and basic editing. Annual shown as about 15 per user per month.$18/mo/seat
- Business + AIEverything in Business plus AI editing, auto video enhancement and meeting recaps. Annual shown as about 20 per user per month.$24/mo/seat
Prices as the vendors list them. They change often; the final price is on their sites.
Who each is for
CA
Choose Coffee and Contracts if…
We haven't written up who Coffee and Contracts suits yet.
Choose Loom if…
Distributed teams, sales reps and support staff who want to replace meetings and long written updates with short screen and camera recordings shared as a link.
Other options worth a look
Tool·Client acquisitionPlan and optimise paid campaigns across retail media, search and social from one platform.Lead generation
From $9,500/mo yearly- Tool·Client acquisitionBuild automated conversations across Instagram, WhatsApp, Messenger and other social channels to capture leads.
Lead generation
From $14/mo yearlyFree planAffiliate link - FUTool·Client acquisitionQueries 20+ data sources in sequence to find and verify verified B2B emails and mobile phone numbers.
Lead generation
From $26/mo yearlyFree planAffiliate link - LETool·Client acquisitionIdentifies anonymous companies visiting your site and scores their buying intent with real-time CRM alerts.
Lead generation
From €79/mo yearlyFree planAffiliate link - Tool·Client acquisitionVisitor identification and AI audience tools that feed Klaviyo and ad platforms, from the former MobileMonkey team.
Lead generation