Instantly vs LinkedIn

Two Outbound tools side by side: what each does, what it costs and who it suits.

The verdict Side by side Plans and pricing Who each is for Other options

The verdict

On the data we hold, LinkedIn comes out ahead. Here is why, point by point.

What the data says

Both cover 2 of the 2 features we compared.
Only LinkedIn has a free plan to start on.
Instantly starts lower, at $85/mo against $119.99/mo.
In our Outbound ranking, LinkedIn places 23 and Instantly 3 of 33.

Side by side

Instantly and LinkedIn compared
6 points compared	Instantly	LinkedIn
Starts at	$85/mo	$119.99/mo
Free plan	No	Yes
API	Yes	Yes
MCP server	Yes	Not known yet
Built-in lead database	Yes	Yes
Buyer intent data	Yes	Yes
Links	Visit	Visit

Plans and pricing

Instantly

StarterBundle with 5,000 emails per month, 1,000 uploaded contacts and 1,500 credits.$94/mo
ScaleBundle with 100,000 emails per month, 25,000 uploaded contacts and 5,000 credits.$194/mo
AgencyBundle with 500,000 emails per month, 100,000 uploaded contacts and 10,000 credits.$555/mo

Standard$119.99/mo

Prices as the vendors list them. They change often; the final price is on their sites.

Who each is for

Choose Instantly if…

B2B founders, agencies and outbound teams that run cold email at volume across many mailboxes and need warmup, rotation and one reply inbox without building the sending infrastructure themselves.

Visit Read the review

Choose LinkedIn if…

B2B founders and sellers who research, connect with and follow up with decision-makers on LinkedIn, and who treat it as a relationship layer that feeds a proper CRM.

Visit Read the review

Other options worth a look

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Apollo
Find B2B prospects and run email and phone outreach campaigns from one unified platform.
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Reply.io
Automates outreach across email, LinkedIn, calls and SMS to coordinate your sales prospecting in one place.
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Smartlead
Run cold email outreach at scale with unlimited mailboxes, warm-up automation and lead verification.
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From $32/mo yearly
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Warmup Inbox
Builds sender reputation for new email accounts by warming them through a network of real inboxes.
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From $15/mo
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Dealfront
Identifies website visitors by company and provides EU-based B2B contact data with buyer intent signals.
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From €79/mo yearlyFree planAffiliate link
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