HeyReach vs Instantly

Two Outbound tools side by side: what each does, what it costs and who it suits.

The verdict Side by side Plans and pricing Who each is for Other options

The verdict

On the data we hold, HeyReach comes out ahead. Here is why, point by point.

What the data says

HeyReach covers more of the features we compared: 3 of 3, against 2.
HeyReach starts lower, at $63/mo against $85/mo.
Both have an API and an MCP server, so either works with AI employees.
In our Outbound ranking, HeyReach places 21 and Instantly 3 of 33.

Side by side

HeyReach and Instantly compared
7 points compared	HeyReach	Instantly
Starts at	$63/mo	$85/mo
Free plan	No	No
API	Yes	Yes
MCP server	Yes	Yes
Built-in outreach (sequences/dialer)	Yes	Yes
LinkedIn automation	Yes	No
Unified inbox	Yes	Yes
Links	Visit	Visit

Plans and pricing

HeyReach

GrowthPer LinkedIn sender per month; $63 per sender per month when billed yearly, $71 quarterly.$79/mo/seat
Agency25 senders included; $799 per month when billed yearly (also a 50-sender tier).$999/mo
UnlimitedUnlimited senders (fair use cap 300); $2,399 per month when billed yearly.$2,999/mo

Instantly

StarterBundle with 5,000 emails per month, 1,000 uploaded contacts and 1,500 credits.$94/mo
ScaleBundle with 100,000 emails per month, 25,000 uploaded contacts and 5,000 credits.$194/mo
AgencyBundle with 500,000 emails per month, 100,000 uploaded contacts and 10,000 credits.$555/mo

Prices as the vendors list them. They change often; the final price is on their sites.

Who each is for

Choose HeyReach if…

Agencies, sales teams and growth teams that run LinkedIn outreach from several sender accounts and want campaigns, replies and reporting in one place.

Visit Read the review

Choose Instantly if…

B2B founders, agencies and outbound teams that run cold email at volume across many mailboxes and need warmup, rotation and one reply inbox without building the sending infrastructure themselves.

Visit Read the review

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