The verdict
If you sell online and the same where-is-my-parcel questions eat your day, pick Gorgias. The order data does the work. If you run a software or services business and want AI to resolve a share of conversations, pick Intercom.
The cost models are very different. Gorgias is priced by ticket volume, not seats, so check how it counts tickets and what a seasonal spike does to your plan. Intercom charges per seat, and Fin is billed by resolved outcome, which is harder to forecast. In both, the AI is only as good as your policies and content, so read what it handled before you trust it.
Side by side
| 12 points compared | ||
|---|---|---|
| Starts at | $10/mo | $29/mo |
| Free plan | No | No |
| API | Yes | Yes |
| MCP server | Yes | Yes |
| AI chatbot / agent | Yes | Yes |
| AI search & answers | Yes | Yes |
| Custom domain & branding | Yes | Yes |
| Help centre / knowledge base | Yes | Yes |
| Live chat widget | Yes | Yes |
| Native ecommerce (Shopify) integration | Yes | Yes |
| Public help centre | Yes | Yes |
| Shared inbox & ticketing | Yes | Yes |
| Links |
Plans and pricing
Gorgias
- Starter$10/mo
- Basic$60/mo
- Pro$360/mo
- Advanced$900/mo
Intercom
- Essential$29/mo/seat
- Advanced$85/mo/seat
- Expert$132/mo/seat
Who each is for
Choose Gorgias if…
Pick Intercom when support volume is growing faster than headcount, and you want AI resolution at the front of your support rather than bolted on. Humans and Fin share one inbox and one customer record, and Fin hands over with a summary.
It suits software and services teams with good help content. Budget for seats plus outcomes, and check which tier holds the workflow automation and single sign-on you need. Start with a trial and one channel, and measure resolved conversations before you widen it.
Choose Intercom if…
Pick Gorgias when you run a Shopify or similar store, support is a real cost, and you want agents to cancel, refund or edit orders from inside the ticket. It also connects to tools such as Klaviyo and Recharge.
It is not for low volume or a general B2B service business. Because pricing follows tickets, work out your volume first. Treat the AI agent like a new hire and review its conversations in the first weeks.
Other options worth a look
Manage customer support tickets across email, chat and social channels with knowledge base tools.
Customer service platform that combines helpdesk ticketing, omnichannel support and AI-powered knowledge base capabilities.
Powers knowledge bases and help centres with AI search, chatbots and an AI writing agent.
Meta's messaging app and API that lets businesses chat with customers on WhatsApp, from small shops to enterprises.