Closely vs Lemlist

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Two Outbound tools side by side: what each does, what it costs and who it suits.

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The verdict Side by side Plans and pricing Who each is for Other options

The verdict

On the data we hold, Lemlist comes out ahead. Here is why, point by point.

What the data says

Closely starts lower, at $39/mo against $55/mo.
Only Lemlist has an MCP server, so an AI employee can work in it directly.
In our Outbound ranking, Lemlist places 1 and Closely 33 of 33.

Side by side

Closely and Lemlist compared
At a glance	CLClosely	Lemlist
Starts at	$39/mo	$55/mo
Free plan	No	No
API	No	Yes
MCP server	No	Yes
Links	Visit	Visit

Plans and pricing

Closely

StarterSolo sellers managing one profile$65/mo
GrowthSmall teams scaling outreach$159/mo
EssentialLarger teams needing more accounts$259/mo

Lemlist

EmailUnlimited users, 50,000 emails per month; $55 per month billed yearly.$69/mo
MultichannelUnlimited users, adds LinkedIn, SMS and WhatsApp; $87 per month billed yearly.$109/mo

Prices as the vendors list them. They change often; the final price is on their sites.

Who each is for

Choose Closely if…

We haven't written up who Closely suits yet.

Visit Read the review

Choose Lemlist if…

Lean B2B founders and small sales teams running multichannel cold outreach who want a lead database, personalisation and warm-up in one tool instead of stitching several together.

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