The verdict
On the data we hold, Apollo comes out ahead. Here is why, point by point.
What the data says
- Only Apollo has a free plan to start on.
- Apollo starts lower, at $49/mo against $149/mo.
- Both have an API and an MCP server, so either works with AI employees.
- In our Outbound ranking, Apollo places 2 and InboxAlly 29 of 33.
Side by side
Plans and pricing
Apollo
- FreeFree forever with limited credits; connect Gmail accounts only.Free
- BasicPer seat per month billed monthly; email sequencing and core integrations for individual sellers.$49/mo/seat
- ProfessionalPer seat per month billed monthly; higher credit limits, AI features, call recording and advanced CRM integrations.$99/mo/seat
IN
InboxAlly
- StarterSmall senders needing daily reputation repair$149/mo
- PlusMid-sized teams requiring higher seed volume$645/mo
- PremiumAgencies needing strategy sessions and phone support$1,190/mo
Prices as the vendors list them. They change often; the final price is on their sites.
Who each is for
Choose Apollo if…
Lean B2B sales teams and founders running outbound who want a contact database, email sequences and a dialler in one place instead of three separate subscriptions.
Other options worth a look
Tool·Client acquisitionRuns multichannel cold outreach with built-in email warmup, lead database, and deliverability scoring.Outbound
From $55/mo yearlyAffiliate link
Tool·Client acquisitionSends high-volume cold email across multiple mailboxes with automated warmup and a unified reply inbox.Outbound
From $85/mo yearlyAffiliate link
Tool·Client acquisitionAutomates outreach across email, LinkedIn, calls and SMS to coordinate your sales prospecting in one place.Outbound
From $49/mo yearlyAffiliate link
Tool·Client acquisitionRun cold email outreach at scale with unlimited mailboxes, warm-up automation and lead verification.Outbound
From $32/mo yearly
Tool·Client acquisitionBuilds sender reputation for new email accounts by warming them through a network of real inboxes.Outbound
From $15/mo- Tool·Client acquisitionIdentifies website visitors by company and provides EU-based B2B contact data with buyer intent signals.
Outbound
From €79/mo yearlyFree planAffiliate link