The verdict
On the data we hold, Folderly comes out ahead. Here is why, point by point.
What the data says
- Only Folderly has a free plan to start on.
- Mailshake starts lower, at $25/mo against $66.58/mo.
- In our Outbound ranking, Folderly places 16 and Mailshake 12 of 33.
Side by side
Plans and pricing
Folderly
- FolderlyEmail deliverability priced per mailbox; shown as 96 per month per mailbox billed yearly (20% off).$1,152/yr
- Inbox Insights FreeFree tier with 2 inbox placement tests per month.Free
- Inbox Insights100 tests per month.$79/mo
- PulseFree real-time alerts product; paid tiers not specified.Free
Mailshake
- Starter1 email address, 1,500 sends a month, unlimited contacts and campaigns. Annual shown as 25 per month.$29/mo/seat
- Email Outreach2 email addresses, unlimited sends, rotation, unified inbox and CRM integrations. Annual shown as 45 per month.$49/mo/seat
- Sales Engagement10 email addresses, unlimited sends and 5 phone numbers with a dialer. Annual shown as 85 per month.$99/mo/seat
Prices as the vendors list them. They change often; the final price is on their sites.
Who each is for
Choose Folderly if…
B2B outbound teams sending cold or sales email from several mailboxes who see replies drop or messages land in spam and need to find the cause and fix it.
Choose Mailshake if…
B2B sales teams, agencies and founders who run email-led cold outreach and want simple sequences, follow-ups, deliverability tools and a built-in lead finder in one tool.
Other options worth a look
Tool·Client acquisitionRuns multichannel cold outreach with built-in email warmup, lead database, and deliverability scoring.Outbound
From $55/mo yearlyAffiliate link
Tool·Client acquisitionFind B2B prospects and run email and phone outreach campaigns from one unified platform.Outbound
From $49/moFree planAffiliate link
Tool·Client acquisitionSends high-volume cold email across multiple mailboxes with automated warmup and a unified reply inbox.Outbound
From $85/mo yearlyAffiliate link
Tool·Client acquisitionAutomates outreach across email, LinkedIn, calls and SMS to coordinate your sales prospecting in one place.Outbound
From $49/mo yearlyAffiliate link
Tool·Client acquisitionRun cold email outreach at scale with unlimited mailboxes, warm-up automation and lead verification.Outbound
From $32/mo yearly
Tool·Client acquisitionBuilds sender reputation for new email accounts by warming them through a network of real inboxes.Outbound
From $15/mo