The verdict
On the data we hold, PostHog comes out ahead. Here is why, point by point.
What the data says
- Only PostHog has a free plan to start on.
- Both have an API and an MCP server, so either works with AI employees.
- In our Product analytics ranking, PostHog places 3 and DataHawk 7 of 7.
Side by side
Plans and pricing
DA
DataHawk
Pricing not in our catalogue yet.
PostHog
- FreeFull monthly free tier on every product (for example 1 million analytics events), no card needed, 1 project, 1-year retention.Free
- Pay-as-you-goSame free tier each month, then usage-based per product with billing limits; adds 6 projects and 7-year retention.Free
Prices as the vendors list them. They change often; the final price is on their sites.
Who each is for
Choose PostHog if…
B2B product and engineering teams that want product analytics, session replay, feature flags and experiments in one developer-focused tool, on PostHog Cloud or on their own infrastructure.
Other options worth a look
ToolAutomatically captures every user interaction on web and mobile apps without pre-defining individual events.Product analytics
Free plan
ToolAnalyse user events to understand funnels, retention, flows and cohort behaviour without writing SQL.Product analytics
Free plan
ToolShows visitor behaviour through heatmaps, session recordings and on-site surveys to uncover friction.Product analytics
From $49/mo yearlyFree planAffiliate link
ToolTrack user behaviour, retention and conversion across your web and mobile products in one platform.Product analytics
Free planAffiliate link
ToolCreate and distribute surveys to collect customer, employee, and market feedback at scale.Product analytics
From €30/mo yearlyFree planAffiliate link