The verdict
On the data we hold, it's close: neither pulls ahead on features, a free plan or AI access. The choice comes down to how you work.
What the data says
- Both have a free plan, so you can try each before you pay.
- Netlify starts lower, at $9/mo against $16/mo.
- Both have an API and an MCP server, so either works with AI employees.
- In our Build ranking, Figma places 1 and Netlify 4 of 6.
Side by side
Plans and pricing
Figma
- StarterFree limited access to Figma products with 150 AI credits per day.Free
- ProfessionalFull seat price shown; Dev seat 12 (annual) and Collab seat 3 (annual) per month.$20/mo/seat
- OrganizationBilled annually only; full seat 55 per month, Dev 25, Collab 5.$660/yr/seat
- EnterpriseBilled annually only; full seat 90 per month, Dev 35, Collab 5.$1,080/yr/seat
NE
Netlify
- PersonalFreelancers and solopreneurs$9/mo
- ProTeams requiring unlimited seats$20/mo
Prices as the vendors list them. They change often; the final price is on their sites.
Who each is for
Choose Figma if…
Product, design and marketing teams that need to design interfaces and campaign assets together in a browser, with comments, shared libraries and a handoff to developers.
Other options worth a look
- Tool·Value creationAn open-source design and prototyping platform with design tokens, CSS Grid layouts and a self-hosting option.
Build
From $7/moFree plan - Tool·Value creationA Mac-first design tool for interfaces, prototypes and design systems, with real-time collaboration for teams.
Build
From €11/mo yearly - TETool·Value creationSimulates human interactions on computers to generate and execute automated tests for web, desktop, and mobile applications.
Build
From $20/moFree plan - SDTool·Value creationDesigns, builds, and operates custom production-grade software systems and AI agents tailored to your exact operational workflows.
Build