Airtable vs Marketing 360®

vsM3

Two Tech stack tools side by side: what each does, what it costs and who it suits.

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The verdict Side by side Plans and pricing Who each is for Other options

The verdict

On the data we hold, Airtable comes out ahead. Here is why, point by point.

What the data says

Only Airtable has a free plan to start on.
Airtable starts lower, at $20/mo against $65/mo.
Both have an API and an MCP server, so either works with AI employees.
In our Tech stack ranking, Airtable places 1 and Marketing 360® 55 of 72.

Side by side

Airtable and Marketing 360® compared
At a glance	Airtable	M3Marketing 360®
Starts at	$20/mo	$65/mo
Free plan	Yes	No
API	Yes	Yes
MCP server	Yes	Yes
Links	Visit	Visit

Plans and pricing

Airtable

FreeFor individuals and very small teams with lightweight needs; all users are free.Free
TeamPer editor per month; $24 billed monthly or $20 per month billed annually. Read-only collaborators are free.$24/mo/seat
BusinessPer editor per month; $54 billed monthly or $45 per month billed annually, with more admin and scale.$54/mo/seat

Marketing 360®

BasicsDIY businesses needing web, CRM and payments$65/mo
Full PlatformSMBs wanting full suite and expert setup help$395/mo

Prices as the vendors list them. They change often; the final price is on their sites.

Who each is for

Choose Airtable if…

Lean B2B teams that want to build their own trackers, content calendars, lightweight CRMs and internal apps on linked tables without waiting for engineering.

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Choose Marketing 360® if…

We haven't written up who Marketing 360® suits yet.

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