Improve your funnel

Marketing automation

Automate your customer journey with powerful tools for abandoned cart recovery, behavioural triggers, and follow-up sequences.

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Marketing automationMarketing automation
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Introduction

Once your funnel is in place, marketing automation helps you scale it. Automation allows you to set up subscriber flows, lead nurture sequences, and checkout reminders that work behind the scenes. These flows keep your funnel moving and boost conversions without adding to your workload. With the right setup, marketing automation becomes a powerful tool to maximise the effectiveness of your funnel.

Marketing automation

Tools

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Klaviyo
Klaviyo

Boost eCommerce conversions with Klaviyo’s advanced email marketing and automation features.

ActiveCampaign
ActiveCampaign

Automate your marketing with ActiveCampaign, providing robust tools for email, CRM, and customer journeys.

Mailchimp
Mailchimp

Simplify email marketing with Mailchimp, offering tools for segmentation, automation, and campaign analytics.

Zapier
Zapier

Connect and automate workflows with Zapier, saving time by integrating your favourite apps and tools.

Typeform
Typeform

Create interactive forms and surveys with Typeform, boosting engagement and collecting actionable insights.

HubSpot
HubSpot

Centralise your marketing, sales, and customer service efforts with HubSpot’s all-in-one CRM platform.

Lemlist
Lemlist

Automate cold email outreach with Lemlist, offering personalisation and analytics for better engagement.

Video courses for growth pros, built on 13 years of experience.

Course
Master your workweek

Learn how to manage your work week and achieve peak productivity. Practical tips to work smarter, not harder.

Take control of your inbox, calendar, and tasks.
Feel in control instead of overwhelmed.
The best tools & tips for growth professionals.
Satisfaction guarantee
If you don’t love the course after the first paid module, email us for a refund—no questions asked.
Results guarantee
‍If you implement the 90-day plan but don’t see measurable improvements in your results, I’ll refund your full course fee.
Course
Solid B2B Growth

Build a sustainable B2B growth system with clear strategies for lead generation, funnel optimisation, and deal size expansion—achieve compound growth without burning out.

Generate 3x more high-quality leads with proven strategies.
Optimise your funnel to increase conversion rates by 30% or more.
Scale revenue sustainably with higher deal sizes and efficient operations.
Satisfaction guarantee
If you don’t love the course after the first paid module, email us for a refund—no questions asked.
Results guarantee
‍If you implement the 90-day plan but don’t see measurable improvements in your results, I’ll refund your full course fee.
Course
Solid Ecommerce Growth

Take control of ecommerce growth with a clear, simple strategy. A systemised approach to profitable growth.

Truly understand profitable ecommerce growth.
A simple 90-day growth plan for focused action.
Consistent ecommerce growth with a clear strategy.
Satisfaction guarantee
If you don’t love the course after the first paid module, email us for a refund—no questions asked.
Results guarantee
‍If you implement the 90-day plan but don’t see measurable improvements in your results, I’ll refund your full course fee.

Step-by-step guides packed with actionable insights and tips.

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Foundational books that shape my proven growth frameworks.

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Articles

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Blog posts with insights on topics that matter for growth pros.

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Wiki articles

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Simple, jargon-free explanations of key growth concepts.

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Email Campaign

A series of emails sent to achieve a specific marketing or sales goal.

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Email Flow

Automated email sequences triggered by user actions or milestones.

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Email Sequence

Design effective email sequences to engage and convert prospects seamlessly.

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Marketing Automation

Automate workflows and campaigns for increased marketing efficiency.

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Other topics

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B2B marketing automation

The marketing automation tools I use to nurture leads and turn prospects into loyal B2B customers.

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B2B marketing automation
Workflow automations

Learn how to streamline tasks and processes with automation tools that free up time for high-impact work.

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Workflow automations
Ecommerce Marketing Automation

The marketing automation tools I use to boost e-commerce conversions and engage customers effectively.

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Ecommerce Marketing Automation

Frequently asked questions (FAQ)

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Answers to the most frequently asked questions I get on this topic.

What are some beginner-friendly automation tools?

Tools like Mailchimp, ActiveCampaign, and HubSpot offer user-friendly automation features for lead nurturing and tracking.

Further reading

Course

Satisfaction guarantee
If you don’t love the course after the first paid module, email us for a refund—no questions asked.
Results guarantee
‍If you implement the 90-day plan but don’t see measurable improvements in your results, I’ll refund your full course fee.

Improve your funnel

Refine your funnel to eliminate weak links. Leverage customer insights, A/B testing, and analytics for a seamless journey.

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