.png)
Table of contents
Bottleneck
concepts
GoalTree Model
The GoalTree model is a strategy framework for structuring business goals and growth objectives.
Conversion Optimisation
Conversion optimisation is the process of improving your website to increase the number of visitors who become customers.
Funnel
Understand the customer's journey from awareness to purchase to tailor your marketing strategy.
Leverage
Utilise available resources to maximise the impact and efficiency of your efforts.
Bottleneck
articles
Bottleneck
tools
Gorgias
Gorgias is an all-in-one helpdesk platform designed specifically for e-commerce brands.
VWO
Conversion optimisation tool for A/B testing and website improvement.
Klaviyo
Email marketing platform with automation tailored for e-commerce.
Shopify
Set up and manage online stores effortlessly with Shopify, driving sales growth and expanding your entrepreneurial ventures.
Google Analytics
Refine your strategies and increase conversions with valuable website performance insights from Google Analytics.
Databox
Make data-driven decisions and optimise campaigns in real-time with Databox, empowering marketers to track key metrics.
Bottleneck
books
80/20 Principle
Uncover the secret of achieving more with less effort, time, and resources. This book reveals how focusing on the most effective 20% of your efforts can produce 80% of your results, leading to greater efficiency and success in both your personal and professional life.
Essentialism
Learn to have a more focused and fulfilling life by teaching you how to prioritise what's truly essential. This book helps you to identify where to best invest your time and energy, leading to greater productivity, clarity, and purpose in both your personal and professional endeavors.
The One Thing
Learn the power of focusing on a single task that can make everything else easier or unnecessary. This book offers strategies for identifying and prioritising your most impactful work, leading to greater success and productivity in all areas of your life.
.svg)
.png)