Build clarity and operational efficiency by systemising your processes and freeing up your time for growth.
Most teams grind for growth, but the best ones systemise it. In this step, you’ll see why a structured approach always beats random tactics. You’ll follow Random Rick, Specialist Steve, and Solid Sarah to understand how a system-driven growth approach can double revenue without doubling workload.
Introduction
Work the System by Sam Carpenter is a practical guide to transforming your business by adopting a systems-driven mindset. Carpenter argues that most problems arise from flawed processes rather than people and that sustainable success comes from documenting, improving, and consistently following those processes. By stepping back to view your business as a collection of systems, you can simplify operations, reduce chaos, and achieve predictable results. This book is a blueprint for business owners who want to regain control and build a scalable, stress-free organisation.
The Systems Mindset
Carpenter introduces the concept of the "systems mindset," which involves seeing your business and life as interconnected processes that can be refined and optimised. He emphasises the importance of stepping back from the day-to-day chaos to identify the root causes of inefficiencies. By focusing on the systems rather than individual problems, you can fix recurring issues once and for all. This mindset enables you to transition from being a firefighter to a strategist.
The Three Key Elements
Carpenter outlines three foundational principles for adopting the systems mindset:
Systemising Your Business
The core of the book lies in its practical steps for systemising your business:
The Benefits of Systemisation
By systemising your business, you unlock several benefits:
Key Takeaways
Work the System is a must-read for entrepreneurs and business owners seeking a clear, actionable path to building a streamlined and scalable organisation. Carpenter’s approach simplifies complex operations, reduces stress, and empowers you to achieve sustainable success.
The right tools can streamline your growth, but the wrong setup creates chaos. This guide covers how to configure your CRM, automate workflows, and integrate reporting to eliminate inefficiencies and create a seamless growth system.
A sequence of steps or tasks needed to complete a process.
Using technology to perform tasks with minimal human intervention.
Streamline task management by maintaining an organised backlog.
Manage scope creep to keep projects on track and within budget.
Break down large projects into focused sprints for faster delivery.
Transform constraints into opportunities to drive smarter decisions and growth.
Identify and resolve bottlenecks to unlock productivity and accelerate growth.
15 years experience
1,500 marketers trained since 2015
Exited 6 companies
For 15 years, I've been immersed in the world of B2B growth, helping businesses of all sizes – from startups to large corporations – achieve predictable, sustainable growth. I've had the privilege of wearing many hats: Head of Growth for numerous companies, co-founder of several startups, and trainer to over 1,500 marketers
My name is Ewoud Uphof, a marketing strategist with 15 years of experience. I've been fascinated by growth since 2010, and I created this guide out of a passion for sharing what I've learned. These guides are a way for me to give back to the marketing community and are also linked to my video course, which covers these topics in even greater depth.
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Learn which keywords, campaigns and ads are actually driving LTV (Lifetime Value). The first revenue attribution software tailored specifically to the needs of SaaS and subscription-based companies.
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Master the Solid Growth System with this 9-hour video course. Learn how to implement a structured, data-driven approach to growth and achieve your goals faster.
Best for individuals
9h
video course
Self-paced
45
lessons
7
modules
Individual course access
Incl. course updates
Satisfaction guarantee
Want to ensure your team successfully implements the Solid Growth System and achieves compound revenue growth? This guided implementation programme provides expert support, weekly guidance, and a proven framework to accelerate your growth.
Best for teams
8h
video course
14
week programme
14
weekly workshops
10
course licenses
Weekly accountability
Slack support
Build clarity and operational efficiency by systemising your processes and freeing up your time for growth.