Return on Investment

A measure of the profitability of an investment relative to its cost.

Evaluate performance against spending.

Focus on high-return strategies.

Optimise resource allocation for growth.

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What does ROI mean?

Return on Investment (ROI) measures the profitability of an investment by comparing gains to costs, expressed as a percentage.

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Return on Investment

A measure of the profitability of an investment relative to its cost.

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Reporting

The process of compiling and presenting data for analysis and insights.

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Scrollmap

A visual tool showing how far users scroll on a webpage.

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