Improve your funnel

Customer insights

Tools to gather and showcase customer feedback and reviews, helping build trust and improve the shopping experience.

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Introduction

Customer insights

Tools

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Microsoft Clarity
Microsoft Clarity

Gain visitor insights with Microsoft Clarity, a free tool for analysing behaviour on your website.

HotJar
HotJar

Improve website user experience with HotJar, offering tools for heatmaps, recordings, and feedback.

VWO
VWO

Optimise your website with VWO, providing tools for A/B testing, heatmaps, and advanced conversion analytics.

Typeform
Typeform

Create interactive forms and surveys with Typeform, boosting engagement and collecting actionable insights.

Google Analytics
Google Analytics

Gain valuable website performance insights and optimise your online strategy with Google Analytics.

Video courses for growth pros, built on 13 years of experience.

Course
Master your workweek

Learn how to manage your work week and achieve peak productivity. Practical tips to work smarter, not harder.

Take control of your inbox, calendar, and tasks.
Feel in control instead of overwhelmed.
The best tools & tips for growth professionals.
Satisfaction guarantee
If you don’t love the course after the first paid module, email us for a refund—no questions asked.
Results guarantee
‍If you implement the 90-day plan but don’t see measurable improvements in your results, I’ll refund your full course fee.
Course
Solid B2B Growth

Build a sustainable B2B growth system with clear strategies for lead generation, funnel optimisation, and deal size expansion—achieve compound growth without burning out.

Generate 3x more high-quality leads with proven strategies.
Optimise your funnel to increase conversion rates by 30% or more.
Scale revenue sustainably with higher deal sizes and efficient operations.
Satisfaction guarantee
If you don’t love the course after the first paid module, email us for a refund—no questions asked.
Results guarantee
‍If you implement the 90-day plan but don’t see measurable improvements in your results, I’ll refund your full course fee.
Course
Solid Ecommerce Growth

Take control of ecommerce growth with a clear, simple strategy. A systemised approach to profitable growth.

Truly understand profitable ecommerce growth.
A simple 90-day growth plan for focused action.
Consistent ecommerce growth with a clear strategy.
Satisfaction guarantee
If you don’t love the course after the first paid module, email us for a refund—no questions asked.
Results guarantee
‍If you implement the 90-day plan but don’t see measurable improvements in your results, I’ll refund your full course fee.

Step-by-step guides packed with actionable insights and tips.

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Foundational books that shape my proven growth frameworks.

Lean Startup
Lean Startup

Learn to test, iterate, and pivot quickly to achieve product-market fit and grow your business with agility.

Articles

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Blog posts with insights on topics that matter for growth pros.

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Wiki articles

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Simple, jargon-free explanations of key growth concepts.

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Feedback Loop

A cycle of input, evaluation, and action to improve systems or processes.

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Heatmap

Use heatmaps to track user behaviour and optimise your site experience.

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Product-market fit

Validate your product's value proposition to align with market demands.

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Qualitative Research

Research focused on understanding user behaviours, motivations, and needs.

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Research (Qualitative & Quantitative)

Conduct research that drives actionable insights and growth strategies.

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Survey

A tool for collecting user feedback or opinions.

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User Behaviour

The actions and decisions made by users on a platform or website.

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Other topics

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Analytics

Explore analytics and reporting tools that provide insights to help you make data-driven business decisions.

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Analytics
Decision-making

Make smarter, data-driven decisions to prioritise growth initiatives, allocate resources efficiently, and avoid distractions in a fast-paced business environment.

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Decision-making
Growth Strategy

Make smart growth decisions. Prioritise high-impact projects, optimise resources, and build scalable strategies.

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Growth Strategy

Frequently asked questions (FAQ)

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Answers to the most frequently asked questions I get on this topic.

How can I identify weak points in my funnel?

Use tools like Google Analytics to track user drop-off rates at each stage and conduct A/B testing to optimise key elements.

Further reading

Course

Satisfaction guarantee
If you don’t love the course after the first paid module, email us for a refund—no questions asked.
Results guarantee
‍If you implement the 90-day plan but don’t see measurable improvements in your results, I’ll refund your full course fee.

Improve your funnel

Refine your funnel to eliminate weak links. Leverage customer insights, A/B testing, and analytics for a seamless journey.

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