Lower CPM while boosting ad impressions for better returns.
Increase reach while lowering costs.
Optimise bids for effective campaigns.
Drive awareness through scalable visibility.
Cost-per-Mille (CPM) is a pricing model where advertisers pay for every 1,000 ad impressions, commonly used in brand awareness campaigns.
Most teams grind for growth, but the best ones systemise it. In this step, you’ll see why a structured approach always beats random tactics. You’ll follow Random Rick, Specialist Steve, and Solid Sarah to understand how a system-driven growth approach can double revenue without doubling workload.
The right tools can streamline your growth, but the wrong setup creates chaos. This guide covers how to configure your CRM, automate workflows, and integrate reporting to eliminate inefficiencies and create a seamless growth system.
Learn how to generate qualified traffic and increase engagement with your website and content. This module explores strategies for attracting your ideal customers and converting them into leads.
See topic
Run effective paid advertising campaigns across various platforms. Target your ideal audience, manage your ad spend, and track your campaign performance.
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15 years experience
1,500 marketers trained since 2015
Exited 6 companies
For 15 years, I've been immersed in the world of B2B growth, helping businesses of all sizes – from startups to large corporations – achieve predictable, sustainable growth. I've had the privilege of wearing many hats: Head of Growth for numerous companies, co-founder of several startups, and trainer to over 1,500 marketers
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Allocate ad budgets wisely to maximise returns and cut waste.
Optimise your ad spending by reducing CPC and increasing campaign ROI.
Re-engage lost leads and increase conversions with strategic retargeting.
Harness the power of Search Engine Advertising for fast, measurable growth.
Master the Solid Growth System with this 9-hour video course. Learn how to implement a structured, data-driven approach to growth and achieve your goals faster.
Best for individuals
9h
video course
Self-paced
45
lessons
7
modules
Individual course access
Incl. course updates
Satisfaction guarantee
Want to ensure your team successfully implements the Solid Growth System and achieves compound revenue growth? This guided implementation programme provides expert support, weekly guidance, and a proven framework to accelerate your growth.
Best for teams
8h
video course
14
week programme
14
weekly workshops
10
course licenses
Weekly accountability
Slack support
Best for individuals
9h
video course
Self-paced
45
lessons
7
modules
Master the Solid Growth System with this 9-hour video course. Learn how to implement a structured, data-driven approach to growth and achieve your goals faster.
Satisfaction guarantee
Want to ensure your team successfully implements the Solid Growth System and achieves compound revenue growth? This guided implementation programme provides expert support, weekly guidance, and a proven framework to accelerate your growth.
Best for teams
8h
video course
14
week programme
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.png)
