Raw information used to make informed decisions and track progress.
Provides insights into user behaviour.
Supports data-driven strategies for growth.
Enables measurement of KPIs and outcomes.
Data refers to raw facts and figures used to analyse trends and make decisions. Examples include website traffic stats or customer purchase histories.
A visual representation of user clicks on a webpage to analyse behaviour.
Research focused on understanding user behaviours, motivations, and needs.
The process of analysing data to make informed business decisions.
Use data to identify key metrics, test strategies, and drive smarter decisions for consistent growth.
Master cash flow, leverage, and decision-making with proven frameworks to build a profitable, scalable business while avoiding common pitfalls.
Explore analytics and reporting tools that provide insights to help you make data-driven business decisions.
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