How to course correct with monthly reviews

Growth isn’t linear. This guide shows how to run monthly reviews that give your team clarity, correction, and renewed focus—without the noise.

See what’s working—and what’s not

Adjust quickly with clear data

Refocus without losing momentum

How to course correct with monthly reviewsHow to course correct with monthly reviews
45-min free course

Free growth course for B2B marketers

Learn the system that scales revenue without scaling workload. 45 minutes of lessons, 214% revenue case study, and a complete growth model.

Managed growth for B2B service teams

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Best for teams

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A structured 14-week execution plan

A 100-day sprint to implement the Solid Growth system — so you can scale revenue without scaling your workload. We act as your external growth team and deliver results fast.

Introduction

Growth is not linear. You will hit roadblocks. The monthly review is your chance to step back, zoom out, and make smart adjustments.

Here’s what we review at the end of each month:

  • Progress on KPIs: are we tracking toward the 100-day goal?
  • Wins: what worked better than expected?
  • Gaps: what’s behind or underperforming?
  • Decisions: what do we need to stop, start, or change?

This is not just a report—it’s a decision-making ritual. You adjust resourcing, drop dead experiments, double down on what’s working.

In the course and in client engagements, I build a review template that asks the team to reflect on:

  • Performance
  • Process
  • Learning
  • Morale

That last one is underrated. Burnout kills growth faster than bad copy. The monthly review is a checkpoint—not just for strategy, but for your team’s energy.

The end result? You stay adaptive. Instead of rigidly following a plan that’s no longer working, you course correct in real time. And that’s how teams actually hit their goals—by staying close to the ground, eyes open, willing to change.

Conclusion

About the author

Portrait Ewoud Uphof by Maikel Thijssen

Ewoud Uphof

I’ve helped B2B service companies scale — not with random tactics, but with clear systems that align marketing and sales into one predictable growth engine. Built on 15 years of hands-on experience — helping teams move from random tactics to repeatable, scalable results.

15 years experience

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1,500 marketers trained since 2015

Exited 6 companies

Further reading

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