Better growth infrastructure

Growth Machine Programme

In just four weeks, we transform the operational chaos in your marketing and sales so your team can stop firefighting and focus on real growth.

Free up at least one day a week for high-value work

Streamline messy systems into a cohesive workflow

Eliminate guesswork and confusion with clear processes

What is the Growth Machine Programme?

The Growth Machine Programme is a four-week sprint designed to eliminate the hidden time-wasters and messy processes that hold your team back. By focusing on four key areas—team collaboration, marketing operations, sales operations, and working smarter—we systematically free up your schedule so you can move on to more advanced growth strategies.

Over the course of four weeks, we’ll implement tangible deliverables in each category, from cleaning up your CRM data to automating repetitive admin tasks. The result? A streamlined infrastructure that keeps your business running smoothly and frees up at least one day a week for real, strategic work. Think of it as fixing the machine before you hit the accelerator. Once you complete this programme, you’ll be ready for the Compound Growth Programme, where we focus on ramping up your marketing and sales to a much higher level.

Deliverables and outcomes

• A fully functional CRM, designed around a clean pipeline and accurate data.
• Standardised marketing analytics and dashboards for meaningful insights.
• Clear process documentation for sales, marketing, and cross-team collaboration.
• Automated workflows that remove repetitive tasks, ensuring you save time every week.
• A structured handover detailing how to maintain and adjust the setup as your needs evolve.

Who this is for

This programme is ideal for B2B teams that feel bogged down by everyday chaos but want a real solution instead of band-aid fixes.

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You’re drowning in manual tasks, leaving little time for strategy
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You’ve outgrown your current processes and need a smarter setup
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You’re missing data or the data you have is too messy to use
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You know you need better systems before you can truly scale

What we fix in just 4 weeks

Below are the core areas we tackle to build a better growth infrastructure. Each category has three key deliverables that make an immediate impact on how your team operates.

Team collaboration

Team collaboration

Reduce unnecessary meetings and miscommunication with clear processes and structured workflows that align sales, marketing, and leadership teams.

These are the challenges:

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Too many meetings, not enough action—decisions take too long.

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Marketing and sales don’t work together, leading to missed opportunities.

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There’s no clear ownership, so tasks get duplicated or lost.

Deliverable

Fewer meetings, more focus

We eliminate unnecessary meetings and streamline communication, so your team spends more time executing and less time in calls.

Fewer status meetings without losing alignment

More deep work time for high-value tasks

Clearer priorities with less back-and-forth

Deliverable

Faster decision-making

We remove approval bottlenecks so marketing, sales, and leadership teams can move faster without delays.

No more slow sign-offs holding up work

Simple approval structures that speed up execution

Decisions happen quickly, keeping projects on track

Deliverable

Growth dashboard: single source of truth

We create a single dashboard that combines key marketing and sales KPIs, ensuring both teams work from the same data and make informed decisions.

A shared view of revenue, pipeline, and performance metrics

Clear insights that align marketing and sales efforts

No more conflicting reports or missing data

Marketing operations

Marketing operations

Streamline your marketing tech stack, automate workflows, and ensure data flows properly across every stage of the funnel.

These are the challenges:

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We have no clear marketing data, making it hard to know what works.

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Our reporting is inconsistent, so we can’t track performance accurately.

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Campaign results are scattered across different tools, with no central view.

Deliverable

Reliable marketing data

We set up Google Tag Manager and Google Analytics to ensure your tracking and reporting are accurate. This gives you full visibility into what’s working so you can make data-driven decisions.

Accurate tracking of website visitors and conversions

Reliable campaign attribution for better marketing decisions

Fully compliant setup with no missing data

Deliverable

Clear marketing reporting

We build a structured reporting system that gives you clarity on performance without overwhelming data, so you always know what’s driving results.

A single view of all key marketing metrics

No more manual spreadsheet work

Clear insights to optimise campaigns faster

Deliverable

Marketing calendar for smooth execution

A structured timeline that keeps all campaigns, assets, and deadlines in one place—so nothing slips through the cracks.

Full visibility into what’s launching when

Clear responsibilities for content, design, and approvals

No more last-minute scrambling or missing assets

Sales operations

Sales operations

Structure your CRM and sales processes to track, qualify, and convert leads seamlessly. No more lost opportunities.

These are the challenges:

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Our CRM is a mess, making it hard to track leads and deals.

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Our pipeline isn’t structured properly, so deals get stuck.

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Sales data is unreliable, making forecasting and reporting difficult.

Deliverable

Clean, structured CRM

We clean up and structure your CRM, so leads move smoothly through the pipeline and no opportunities are lost.

No more duplicate contacts or messy data

A structured process that helps sales reps close faster

Improved forecasting with accurate deal tracking

Deliverable

Automated sales follow-up

We implement automation that ensures every lead gets the right follow-up at the right time—without relying on manual work.

Faster response times to inbound leads

No more deals slipping through the cracks

More time for real sales conversations instead of admin

Deliverable

Clear sales reporting

We build a sales reporting system that provides instant visibility into pipeline health, revenue forecasts, and deal progress.

Real-time tracking of sales progress

Accurate forecasting to plan ahead with confidence

Easy reporting without spreadsheets

Working smarter

Working smarter

Eliminate repetitive tasks, automate busywork, and implement systems that free up time for strategic work that actually drives growth.

These are the challenges:

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Manual work slows everything down—too much admin, not enough execution.

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Tech stack is disconnected, forcing us to rely on workarounds.

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We waste time on repetitive tasks that should be automated.

Deliverable

AI and automation hacks to save time

Learn how to use AI and simple automations to speed up daily tasks, from email writing to lead research, helping your team get more done with less effort.

AI-powered writing and response templates

Automate repetitive emails and follow-ups

Faster, more efficient daily execution

Deliverable

Personalised tool recommendations

Each team member receives tailored suggestions to optimise their daily workflow, ensuring they have the right tools and automations to work efficiently.

Based on your individual preferences

More efficient workflows without tool overload

Improved individual and team productivity

Deliverable

Remove repetitive tasks with automation

We eliminate busywork by setting up automations that connect your apps, update your CRM, and trigger key workflows—so your team spends less time on admin.

Automate routine data entry and notifications

Reduce manual work in marketing and sales

Free up time for strategic initiatives

Timeline

We handle everything—from analysing your current setup to implementing a fully optimised growth system that frees up your team’s time.

Free tool stack audit

Discover exactly where your team is losing time and efficiency. This free audit pinpoints bottlenecks in your marketing, sales, and collaboration tools and reveals quick wins you can implement immediately. You'll receive a concise report outlining gaps, inefficiencies, and opportunities for automation and optimisation.

Free tool stack audit
Free tool stack audit

Discovery call

Find out if the Growth Machine Programme is the right fit for you. In this call, we assess how much time we can save your team each week and whether the programme will generate a solid return on investment. If we’re confident we can free up at least one day per week for your team, we’ll outline the next steps.

Book discovery
Discovery call

Kickstart day

A high-impact day designed to transform how your team works. Through four expert-led sessions, we bring immediate clarity to your processes, implement tactical quick wins, and help your team work smarter—not harder. You’ll leave with a faster, more efficient marketing and sales system that delivers results.

Kickstart day

Marketing funnel data setup

Make marketing decisions based on solid insights. We configure Google Tag Manager, Google Analytics, and cookie consent to ensure your tracking and reporting are accurate, compliant, and fully functional. With reliable data in place, you can confidently measure what works and optimise your campaigns.

Marketing funnel data setup

Improved pipeline and CRM

Ensure no lead slips through the cracks. We clean up your CRM, eliminate duplicates, and organise your pipeline for better visibility and smoother deal movement. This gives your sales team a solid structure that speeds up follow-ups and conversions without unnecessary admin work.

Improved pipeline and CRM

Eliminate repetitive work through automation

Automate time-consuming manual tasks and free up hours every week. We build essential Zapier automations that connect your tools, eliminate double data entry, and streamline workflows—so your team can focus on high-value work instead of admin.

Eliminate repetitive work through automation

Deep dive day

Two weeks after the Kickstart Day, we go one step further. This is where we refine workflows, review progress, and optimise systems based on how your team works best. We also conduct one-on-one tool stack consultations, ensuring every team member has the right setup to maximise productivity.

Deep dive day

Final tweaks and optimisation

In the second sprint (weeks three and four), we make final refinements so everything works seamlessly within your team’s workflow. We don’t change the system—we adapt it to fit your exact way of working, ensuring it runs smoothly without disruption.

Final tweaks and optimisation

Video training & handover

Your team gets full access to recorded video training and clear documentation, making it easy to onboard new team members and maintain your systems without outside support. Everything is set up for long-term success, so your team can confidently operate and optimise their workflows.

Video training & handover

Your team is now ready for compound growth

With your marketing, sales, and operations optimised, you’re now positioned for scalable growth. No more firefighting—just a solid system that enables your team to execute faster, smarter, and with more focus.

See programme
Your team is now ready for compound growth

See if this programme is the right fit for your team

Book a quick call to explore whether this programme fits your team’s needs. We’ll review your challenges, discuss your goals, and determine if this is the right approach to help you scale efficiently. No pressure—just a chance to see if we’re a good match.

Compare course and programme

You can implement the Solid Growth System in two ways — either self-paced with the video course or through a guided, done-with-you programme for your whole team.

Free audit

Free Tool stack audit

Find out exactly what’s slowing your team down. We’ll audit your current setup and give you personalised recommendations to streamline your operations.

Learn practical hacks to automate repetitive tasks.
Get expert advice on optimising your sales & marketing workflows
Discover quick wins to streamline your operations
Do it yourself

B2B Compound Growth Course

Master the Solid Growth System at your own pace — perfect for individual marketers and consultants who want to upgrade their skills and apply the system themselves.

Self-paced training to learn the compound growth methodology.
Learn the 4 growth engines through real-world examples.
Designed for individuals who want to apply the system themselves.

Best for individuals

Time icon

Watch at your own pace

Individual access icon

Individual course access

Lifetime update icon

Lifetime access + updates

Done with you

Growth Machine Programme

In just four weeks, we transform the operational chaos in your marketing and sales so your team can stop firefighting and focus on real growth.

Free up at least one day a week for high-value work
Streamline messy systems into a cohesive workflow
Eliminate guesswork and confusion with clear processes

Why Solid Growth works

Portrait Ewoud Uphof by Maikel Thijssen

Ewoud Uphof

Solid Growth helps B2B service companies scale — not with random tactics, but with clear systems that align marketing and sales into one predictable growth engine. Built on 13 years of hands-on experience — helping teams move from firefighting to predictable, repeatable revenue growth.

15 years experience

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1,500 marketers trained since 2015

Exited 6 companies

Helpful to everyone in all levels of their marketing career. The characters used are a great way to show scenarios and help understand the input and output of existing marketing strategies. The content is explained well and I feel like I already picked up some new tricks and ideas for my next project. Thanks so much for this course!

Lila Becker
Lila Becker

We are a startup and we worked with Ewoud on our marketing strategy, and it was very helpful! His structured way worked well for us. So we really recommend working with Ewoud for strategic marketing plan and get advise on execution of it.

Kristina Palovicova
Kristina Palovicova
Co-founder

Ewoud's lightning-fast strategic and creative thinking, systematic approach, and enthusiasm make his methods both fun and valuable. Despite our marketing experience, Ewoud provided fresh insights and practical tips for each funnel step through his probing questions.

Marloes van Gasteren
Marloes van Gasteren
Springlab
CEO Springlab

I enjoyed the Solid Growth workshop today. A nice variety of exercises and plenty of individual attention from Ewoud for the participants in the group.

Chi Chun Lie
Chi Chun Lie
Prodos
Growth Marketeer

Super nice training to have tools for optimising your e-commerce and marketing. Good to have a fresh look at this process again and to come up with new ideas! I would like to do a deep dive with Ewoud again to dive even more specifically into our data.

Rafaella Heuvelmans
Rafaella Heuvelmans
Yaya
Freelance Online Marketeer

The sessions were very useful in dissecting our key KPIs (Revenue and CLV) into the underlying metrics and their interrelationships. By building KPI trees and customer journeys, I gained insight into the types of drivers that can accelerate certain growth.

Jesper Elders
Jesper Elders
Decathlon
Ecommerce Manager
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What is the difference between a programme and a course?

What we do

Better growth infrastructure

Free audit

Free Tool stack audit

Find out exactly what’s slowing your team down. We’ll audit your current setup and give you personalised recommendations to streamline your operations.

Learn practical hacks to automate repetitive tasks.
Get expert advice on optimising your sales & marketing workflows
Discover quick wins to streamline your operations

Growth Machine Programme

In just four weeks, we transform the operational chaos in your marketing and sales so your team can stop firefighting and focus on real growth.

Better growth execution

Video course

B2B Compound Growth Course

Master the Solid Growth System at your own pace — perfect for individual marketers and consultants who want to upgrade their skills and apply the system themselves.

Self-paced training to learn the compound growth methodology.
Learn the 4 growth engines through real-world examples.
Designed for individuals who want to apply the system themselves.
Free audit

Free Tool stack audit

Find out exactly what’s slowing your team down. We’ll audit your current setup and give you personalised recommendations to streamline your operations.

Learn practical hacks to automate repetitive tasks.
Get expert advice on optimising your sales & marketing workflows
Discover quick wins to streamline your operations

Compound Growth Programme

Growth isn’t random—it’s engineered. A done-with-you programme that turns growth into a structured, repeatable process—so your team can execute with confidence and revenue compounds over time.

Better growth infrastructure

Video course

Best for individuals

Time icon

Watch at your own pace

Individual access icon

Individual course access

Lifetime update icon

Lifetime access + updates

Free audit

Free Tool stack audit

Find out exactly what’s slowing your team down. We’ll audit your current setup and give you personalised recommendations to streamline your operations.

Learn practical hacks to automate repetitive tasks.
Get expert advice on optimising your sales & marketing workflows
Discover quick wins to streamline your operations

Growth Machine Programme

In just four weeks, we transform the operational chaos in your marketing and sales so your team can stop firefighting and focus on real growth.

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