TOFU (Top of the Funnel)

Build awareness and attract prospects with TOFU content strategies.

Create valuable educational content.

Generate leads through targeted campaigns.

Build a foundation for funnel growth.

Growth Guides

What does TOFU mean?

TOFU refers to the top stage of the marketing funnel where users are introduced to your brand through awareness campaigns like blogs or ads.

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Survey

A tool for collecting user feedback or opinions.

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Funnel

Optimise your funnel for better lead flow and conversion efficiency.

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Feedback Loop

A cycle of input, evaluation, and action to improve systems or processes.

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Influence

Influence

Understand the psychology of persuasion and apply ethical strategies to influence decisions and drive action effectively.

Dotcom Secrets

Dotcom Secrets

Create high-converting sales funnels to attract traffic, engage leads, and build a thriving online business.

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Solid B2B Growth

Build a sustainable B2B growth system with clear strategies for lead generation, funnel optimisation, and deal size expansion—achieve compound growth without burning out.

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‍If you implement the 90-day plan but don’t see measurable improvements in your results, I’ll refund your full course fee.
Dotcom Secrets
Russel Brunson

Create high-converting sales funnels to attract traffic, engage leads, and build a thriving online business.

Dotcom Secrets
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Improve your funnel

Refine your funnel to eliminate weak links. Leverage customer insights, A/B testing, and analytics for a seamless journey.

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Improve your funnel
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