Resources
Tools
Books
Concepts

Klaviyo Email Marketing

Optimising Klaviyo Performance

Measure and improve your email marketing effectiveness with Klaviyo’s analytics. Learn to analyse performance, conduct A/B testing, and continuously optimise your email strategies for better results.

Optimising Klaviyo Performance

Resources

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Optimising Klaviyo Performance

Tools

Klaviyo

Tool

Klaviyo

Email marketing platform with automation tailored for e-commerce.

Shopify

Tool

Shopify

Set up and manage online stores effortlessly with Shopify, driving sales growth and expanding your entrepreneurial ventures.

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A/B testing

Master the art of A/B testing to optimise your eCommerce website and marketing campaigns. This practical course teaches you how to conduct research, plan and design tests, set them up, and analyse results to improve conversion rates and customer experience.

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illustration steps for growth

Optimising Klaviyo Performance

Books

Lean Analytics

Lean Analytics

Lean Startup

Lean Startup

80/20 Principle

Uncover the secret of achieving more with less effort, time, and resources. This book reveals how focusing on the most effective 20% of your efforts can produce 80% of your results, leading to greater efficiency and success in both your personal and professional life.

80/20 Principle

Optimising Klaviyo Performance

Concepts

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Email Sequence

An email sequence is a series of automated emails designed to nurture leads and engage customers.

Ecommerce

Digital Marketing

Digital marketing involves promoting your business online through various channels.