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Ecommerce Growth Blueprint

Take control of ecommerce growth with a clear, simple strategy. A systemised approach to profitable growth.

Truly understand profitable ecommerce growth.

A simple 90-day growth plan for focused action.

Consistent ecommerce growth with a clear strategy.

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Ecommerce Growth Blueprint
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About the course

This course is for ecommerce decision-makers who need to create a winning strategy for ecommerce growth. If you’re struggling to prioritise the right actions to scale, this course provides the strategic guidance you need. You’ll learn to orchestrate growth, focus on the things that truly drive results, and take charge of your business with confidence.

Do you ever feel like your business is running you, rather than the other way around? Some months are strong, others are frustrating, and it’s hard to pinpoint why. You’re proud of your product and want more people to experience it, but instead of showcasing your brand to the world, you’re stuck grinding in the trenches. It’s all firefighting and no forward planning. Your team looks to you for direction, but without a clear structure, every new idea—like “we need to do SEO”—feels like another thing to add to the pile. Paid advertising costs are skyrocketing, squeezing your margins, and you feel trapped without a scalable alternative.

Imagine stepping into the control room of your ecommerce business. Instead of constantly reacting to problems, you’re steering your company with confidence, focusing on the big picture while your team knows exactly what to do. Your business runs like a well-oiled machine, and for the first time, you can step back without the chaos pulling you in. You’ll have a clear plan, simple systems, and a focused team driving profitable growth.

This course transforms the way you approach ecommerce growth. You’ll learn how the three growth drivers—sessions, conversion rate, and AOV—work together, and how to give your team clear instructions to execute on what matters most. With a structured growth framework and a simple weekly rhythm, you’ll make data-backed decisions, take control of your growth engine, and develop a three-month action plan that delivers sustainable results.

What you'll learn

Course outcomes

Truly understand profitable ecommerce growth.

A simple 90-day growth plan for focused action.

Consistent ecommerce growth with a clear strategy.

Modules

Why you need an ecommerce strategy

Why you need an ecommerce strategy

Learn the three key growth levers—traffic, conversion rate, and AOV—and why working on all three is essential for long-term success.

See module
Free Course
Create your 90-day ecommerce growth plan

Create your 90-day ecommerce growth plan

Develop a clear strategy for your next 90 days by deciding how to tackle your growth drivers. Learn to identify weak points in your business and choose whether to focus on one area intensively or balance efforts across all three

See module
Free Course
Achieve consistent ecommerce growth

Achieve consistent ecommerce growth

Learn how to track your progress and adjust your plan weekly and monthly. Set up a cadence for reviewing key metrics, prioritising actions, and staying on track toward your quarterly goals

See module
Free Course

Course details

Who the course is for

Online stores that are experiencing a plateau in growth.

E-commerce managers seeking to streamline and optimise their growth strategy.

Marketing teams wanting to improve performance metrics.

Course outcomes

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Language: English

💬

Subtitles: English, Dutch

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Length:

hours

🎥

5

modules with

48

video lessons

♾️

Lifetime updates & Access

Bonus material

Bonus 1

Bonus 2

Bonus 3

Tools used in this course

Get access to a curated stack of essential tools to scale your business and learn how to best leverage them to support your growth.

Meet your instructor

Portrait Ewoud Uphof by Maikel Thijssen

Ewoud Uphof

Hi, I'm Ewoud. Since 2012 I've helped to scale (growth teams from) start-ups to exchange-listed companies. Let me bring over a decade of experience to your team.

Super nice training to have tools for optimising your e-commerce and marketing. Good to have a fresh look at this process again and to come up with new ideas! I would like to do a deep dive with Ewoud again to dive even more specifically into our data.

Rafaella Heuvelmans
Rafaella Heuvelmans
Yaya
Freelance Online Marketeer

We aimed to improve our customers' growth strategies, and Ewoud's in-depth knowledge and steady flow of new information made every session enjoyable. With newfound inspiration, we quickly saw increased customer results. We highly recommend Ewoud, 5/5.

Menno van Gerven
Menno van Gerven
DoubleSmart
Marketing Manager

We are a startup and we worked with Ewoud on our marketing strategy, and it was very helpful! His structured way worked well for us. So we really recommend working with Ewoud for strategic marketing plan and get advise on execution of it.

Kristina Palovicova
Kristina Palovicova
Co-founder

When we had just started the brand, Solid Growth gave me good advice on setting up the customer journey for Afterkar. Ewoud assisted me well with the basics of Shopify and Klaviyo. Solid Growth works quickly and collaborates effectively.

Robbert Appels
Robbert Appels
Co-founder Afterkar

Ewoud's Growth Hacking sessions were invaluable, providing inspiration and practical tools that kickstarted my career. The tips were highly applicable to my job as a Growth Hacker. Even years later, I still consult Ewoud on this topic. I really enjoy working with him.

Joël Monté
Joël Monté
Strategiefabriek
Growth Markteer

Very informative training! Ewoud is clear and also extremely likable and enthusiastic. The training has definitely helped me in my professional development.

Nino van Viegen
Nino van Viegen
Prodos
Online Marketing Specialist

Super handy training, full of practical tips & tools on time-management and email management

Laurens Spiele
Laurens Spiele
Decathlon
Head of Channels & Solutions

The Growth Session with Ewoud was a confirmation for our marketing team about the direction we're taking. Next to that, Ewoud gave the team an outsider perspective that was sharpening our focus and execution.

Peter-Paul de Leeuw
Peter-Paul de Leeuw
Amberscript
CEO

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Free course

Ecommerce Growth Blueprint

Truly understand profitable ecommerce growth.
A simple 90-day growth plan for focused action.
Consistent ecommerce growth with a clear strategy.
Free Course

5000

incl VAT
Coming soon

Free course

Ecommerce Growth Blueprint

Truly understand profitable ecommerce growth.
A simple 90-day growth plan for focused action.
Consistent ecommerce growth with a clear strategy.

5000

incl. VAT

Satisfaction guarantee
If you don’t love the course after the first paid module, email us for a refund—no questions asked.

Results guarantee
If you implement the 90-day plan but don’t see measurable improvements in your results, I’ll refund your full course fee.